We’re Fluent

Our digital development experts work alongside product teams to solve UX, design, and software engineering puzzles.

Based in Cambridge, UK, we’ve been supporting purpose-driven organisations for 16 years.

What’s in our code?

We do the right thing, the thing you need, to the highest standard. Like our clients, we value long-term relationships. To make that possible, we invest in our people and build up the next generation of development experts.

What are we great at?

Across the UK or around the world, there aren’t many people better than us at multi-disciplinary development support. Leading user experience (UX) and design thinking drives business results. In short: we’re well positioned to help you realise your ambitions.

How do we work?

Your project deserves a tailored response. We can manage everything for you, or our consultants and engineers can augment your team with a mix of talents. Get new insights into your business and plan your next move with confidence. 

Meet the team

Fluent’s multi-disciplined team can unpick the problems, design a way forward – and then build it.

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    Aimi Reynolds

    UX Designer

    After what started as a 1-month freelance contract in 2017, Aimi has since joined Fluent as a fully-fledged Fluenteer and our uber-talented UX Designer. We presume she couldn’t resist the lure of Fluent’s charm!

    Aimi's design talents were evident early on when her graphic design teacher declared her the top student of the year – the first sign of a superstar in the making. Since, her professional path has involved working in both internal and external design agencies and discovering the adventures of freelancing, which eventually led her to the spotlight on this bio page.

    Design challenges that encompass entire systems and offer opportunities to make a positive impact - are her ‘bag’. Her daily grind revolves around crafting exceptional user experiences with clients such as ieso, Psyomics, CGI and Young Enterprise.

    Beyond the office, she’s an avid road cyclist, with two world championship qualifier medals! Although she never entered the championships, she’s gearing up again. In her own words, “I can’t ever leave things unfinished!”

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    Alan Mitchell

    Head of Strategy

    Alan founded Fluent in 2006, after discovering that running his own company was the best way to get stuff done.

    As Head of Strategy, Alan is responsible for translating clients’ business goals into workable solutions. He studied computers at Cambridge University, and has worked for blue chip organisations such as Ford and Microsoft. After graduation he joined a Cambridge startup, Endis, where he oversaw the development of their flagship product.

    Several years later Alan branched out, setting up Endis Solutions - a sister company offering consultancy and custom web solutions. Over time Endis Solutions became Fluent and has grown organically to its current size.

    When Alan’s not meeting clients, researching technologies or posting terrible puns to the all-company feed, he can still be found flexing his coding muscles. He’s famous at Fluent for his ability to bring the best out of people, galvanise the team and drink six caffeinated beverages.

    When he’s not building software or companies, Alan does his ‘Shed Job’ (to quote his son), where he enjoys making non-virtual things out of wood and metal. He has a busy house with two kids and a revolving cast of foster children to keep him on his toes.

    Alan is a board director at Fluent.

  • Alice Vulliamy

    Alice Vulliamy

    Senior UX Designer

    Meet our Senior UX Designer, Alice Vulliamy. Alice struggles to correctly pronounce her own last name, so the bar is set low for any attempts made here! Alice was born in West London, and now lives in North London - so you would be right to conclude that she enjoys London life. Most notably for its music scene, galleries, the football club QPR and family.

    Alice is a pint-half-full kind of woman and likes her optimism to shine through her creative work and designs. She loves working on projects that have a positive impact - where outcomes improve our society and the environment. Basically, Alice is a winning Top Trump card, your perfect candidate for clients envisioning a brighter future.

    "As a UX designer, I try to bring the user’s voice to the forefront of conversations, to help build products that truly meet user needs. In previous roles I’ve worked mostly with charities, think tanks and advocacy organisations and I’m excited to share what I know and broaden my horizons with Fluent and their fantastic client base. Although based in London, I come up to the Cambridge office a couple of days a week. The team here is lovely, and it’s the ideal excuse to get my bike touring the beautiful city!"

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    Andrew Parker

    UX and Design Director

    Andrew oversees the creative process from concept to completion leading the user experience and design aspects of our work at Fluent.

    Growing up, he spent a lot of time programming on his Sinclair ZX81 and honed his design skills on a state-of-the-art Archimedes; thankfully that early work has now been lost in the mists of computing history. Clearly he was always destined for a career that combined technical ability with creative flair.

    Although he's been designing and building websites since 2002 he also has a degree in Music and Sound Recording and a past-life as a dubbing mixer for television - working on a variety of projects including 'River Cottage', the Brit Awards, an unpublished Beatles project and the oft-forgotten classic 'The Baby Mind Reader'.

    In his spare time he's just taken up rowing and records the occasional audiobook.

    Andrew is a board director at Fluent.

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    Ben Manning

    Project Manager

    Ben specialises in managing big, complex projects with lots of moving parts. It’s his job to understand what clients need and make sure that the right stuff gets done in the right order by the right people. He can Sprint with the best of them.

    Prior to Fluent, Ben was a Business Systems Manager, overseeing the implementation and management of specialist office supplies software.

    He owes his particular set of skills thanks to an early career in event management and later, as a professional services consultant.

    These days Ben misspends most of his time growing vegetables on his allotment or plotting his entry into the craft beer industry.

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    Ian Grainger

    Principal Software Engineer

    Despite spending nearly all his time messing about on computers as a kid, Ian didn't realise you could get paid for it until he spotted something called ‘Computer Science’ on the list of A’ level options.

    After a year out doing a badly paid work placement for a technology company and living in the ‘worst house share in Southsea’, Ian escaped to Warwick University, where his work on peer-to-peer networks earned him a first class degree in Software Engineering.

    Ian has been a full stack developer at Fluent since 2010. In that time, he’s written some ‘pretty cool’ code, even taking on Solr, to improve the way people search for things like plumbers, houses and jobs. He’s also pretty good at making choose your own adventure web games.

    He’s a qualified lifeguard and has a medal somewhere in his attic to prove it. Having recently renovated his house Ian now has a dislike of DIY equal only to that of ActionScript for Flash.

    He does love having a 10 minute commute by bike to work though.

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    Jon Parker

    UX Developer

    Jon brings to Fluent over 20 years of industry experience in technology and design. He is our front-end developer and UI / UX design whizz. To the core Jon is a creative and a self proclaimed perfectionist. He started out at university solely focused on gaining an Art degree. A few years later after encountering the world of web design Jon went on to do a Masters in Multimedia Applications. 

    Jon’s favourite place in the UK is St Ives in Cornwall, not just for its beautiful surroundings but for its quality art exhibitions. 

    “My role at Fluent offers me lots of flexibility. I work across both front-end, UI and UX design. It's about a 50/50 split which means I get a big say in the overall product. I am based in Lincolnshire (originally from Yorkshire). It’s a 1.5 hour commute to the office so I mainly work remotely. The Fluent team is set-up really well for this type of working environment.” 

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    Justin Ruffell-Ward

    UX Developer

    Justin joined Fluent in 2011 as a UX Developer and uses his illustrator’s eye to ensure that content and design are rendered into a seamless user-experience.

    He has over 20 years’ experience of building and testing software and websites, but only had his first taste of computing when he enrolled on a free programming course after graduation. He caught the bug and the rest, as they say, is history.

    Justin is famed around Fluent for possessing a coffee-fuelled metabolism that enables him to eat vast quantities of lunch without gaining any weight.

    He loves most sport, Matisse, Mike Leigh films and dreams of painting a large picture he’s actually happy with. Other more lofty ambitions include playing for Liverpool FC and winning the F1 world championship.

  • Kat Katilauskaite

    Kat Katilauskaite

    Associate Software Engineer

    Kat joins Fluent as a talented Associate Software Engineer. During Kat’s degree in computer science she developed a few short games that you can check out on her personal website  - warning, they’re pretty addictive! Since her degree, Kat worked at Cambridge’s Darktrace HQ which prevents online attacks for organisations across the world.

    Outside of work, Kat is a bit of a superstar - giving of both her time and space. As she has opened her home to fostering dogs through the RSPCA and just last year hosted a Ukranian Mum and Daughter for 6 months. In fact, during her first week at Fluent Towers, she’s offered to revive one of the plants that we’d all given up on.

    “I am pleased that Fluent values their employee's professional development and has a specific platform to guide us along that journey. Equally for me, the mentorship that I’ll get from the more senior software engineers is something I am looking forward to. Working at Fluent will grant me the opportunity to make a positive impact with my work - and I love this.”

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    Pete Morris

    Head of Software Engineering

    In a previous life, Dr Pete spent 13 years at Nottingham University, gaining a PhD in mathematical computer science and teaching theoretical computer science to theoretically grateful undergraduates.

    Since 2012 he’s been putting that theory into practice at Fluent, using his finely-honed coding skills to help people find accommodation, learn about climate change or even locate the perfect burger. His dedication to the cause often sees him in early, or staying late to oversee the latest release.

    When he’s not knee-deep in HTML or similar, you’ll likely find him riding one of his many bikes, going to festivals (current Glasto tally = 12) or supporting Ipswich Town.

    Like the perfect search engine, his brain can retrieve the most apt Simpson’s quote for any occasion. He also makes a mean sourdough - a claim yet to be verified by any of his colleagues.

    You’re least likely to find him buying a cat or making a round of tea.

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    Victoria Roe

    Marketing Manager

    Victoria joined Fluent in 2022 as our marketing manager after four years with Cambridge-based Intrasonics, whose audio watermarking and audio matching technology is widely used in audience research content protection, synchronised apps and interactive toys.

    Her interests include networking, reading, conversing over new ideas, and netball, which are certainly things that we do at Fluent Towers - although the mostly male Fluent netball team is supposed to be a secret.

    When Victoria is hard at work, she is reaching out to potential recruits for our growing and sustainably-focussed enterprise, and turning our carefully crafted marketing plan into reality with new web content, blogs, and case studies featuring our latest digital transformation and digital product projects.

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    Wesley Cole

    Operations Director

    Wes joined Fluent in 2013. Prior to this he spent over 10 years working as a Business Transformation Manager, which he juggled (courtesy of gruelling 80 hour weeks) with an MBA at Cass Business School.

    Having figured out out how to optimise his own working week (no sleep, lots of caffeine), Wes now does the same for the team at Fluent (more sleep, same coffee intake) where he’s responsible for keeping clients happy, developers busy and the business buoyant.

    When he’s not mixing business with pleasure, Wes can be found walking, running and climbing in the Peak District. He’s travelled to a country for every letter of the alphabet and is partially deaf thanks to a Saturday job he had in a balloon shop as a 15 year old. Pop.

    Wes is a board director at Fluent.

  • Your mug here

    Fluent mug

    If you care about the big picture and the detail, if you have both determination and flair, if you can help us put the tea in team, we'd like to hear from you.

    It could be your mug here. Get in touch.

The Fluent team

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